SONG CATEGORISATION IS BROKEN
Every year, more than 7 million new songs are added to streaming platforms.
Due to bottlenecks in the content and metadata entry, platforms are only able to categorise 0.5% of all that music.
These bottlenecks are costing the industry millions of dollars a year in data management and lost revenue, affecting: Artists, Labels, Publishers, Streaming Platforms and you, the Consumer.
Muru is the first and only automagical categorisation engine that can accurately classify any digital song in a matter of seconds.
To become the song categorisation technology that powers all music experiences, across every platform and device.
With our technology we are building the next generation of music streaming products and experiences for all industry sectors including consumer hardware, automotive, hospitality and more.