INVESTMENT OPPORTUNITY


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THE A.I. MUSIC BRAIN 

TO CATEGORISE ALL 

DIGITAL MUSIC

 


What is song categorisation?

The labelling of a song with the correct genre

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AC/DC "Thunderstruck"

Hard Rock

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James Brown "I Feel Good"

Funk

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Katy Perry "Backyard"

Dance Pop

 

Song categorisation is fundamental to streaming, but there's a big problem...


Daily, less than 1% of new songs are categorised with the correct genre

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The ramifications

A massive catalogue of songs that can't be used in Algorithms for recommendation or discovery, affecting:

Artists

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Can't get discovered

Labels

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Millions $$$ in revenue loss

Users

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Music repetition, no personalisation

Industry

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$$$ in overhead waste

 

Why hasn't anyone else solved this?

Because song categorisation is expensive and incredibly complicated...until now!

The cost and effort to categorise 1 million songs

 
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Muru is the first Artificial Intelligence music brain to categorise all digital music.

Muru thinks like a curator, musicologist and DJ to automatically analyse, categorise and match any digital song in any database, in seconds.

Opening up big opportunities across 5 growth sectors

Estimated annual worth of all sectors USD $43 Billion* by 2020. Our target sectors include;

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Growth sectors forecast

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We will license our technology through a B2B or B2B2C SaaS model, in all sectors where digital music and streaming is offered.

*sources: Midia Research, Wiseguys Report, Statista, ReportBuzz, Goldman Sachs, GroupM


                  Products

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Thanks to our A.I. Music Brain

we can create the next generation of personalised music experiences…

  • Automated dynamic playlists 
  • playlist tool for curators
  • playlist tool for hospitality
  • voice enabled playlist creation
  • contextual user analytics

and much more...

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Press

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Team

NICC JOHNSON

Founder & Musicologist

Music Industry Professional with 18 years experience.

Qualified in Sound Engineering & Music Theory.

7-year Resident DJ at most successful club in the world - Pacha Ibiza.

6000+ playlists created

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KATE VALE

Advisor

Former Managing Director Spotify AUS/NZ

First employee Google Australia

Board of directors Tourism Australia & Tasmania

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AMOS BIEGUN

Advisor

MD Vistex

Expert in Music Rights Management

Founder with successful exit

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Mystery Advisor #2

To be announced on the 23rd of May

Mystery Advisor #1

To be announced on the 23rd of May

 

THE OPPORTUNITY

We are now raising capital. If you would like to discuss investment, please fill out the form below and we will be in touch.

 

Name *
Name
comments, questions or feedback
How much are you looking to invest? *

For more info, contact Nicc Johnson at nicc@murumusic.com